We have become fixated on celebrities in the news; Britney Spears, David Letterman, Tiger Woods. Some have been successful in negotiating their way through a sticky situation - others, have not.
Are you and your employees prepared to defuse a 'situation' or crisis when it occurs in your business or organization?
In November, 2009 all eyes turned to the Tiger Woods story and his refusal to make comment other than a few statements on his website. Instead of stepping forward and using the media to his advantage and taking controlling the situation, Tiger went deeper into hiding while the story exploded around him. Read my blog posting from this event.
You do not want this to happen to you.
John Baldoni is a leadership consultant, coach, and speaker. He is the author of eight books, including Lead Your Boss, The Subtle Art of Managing Up. And John writes a blog for Harvard Business Review.
Click here to read his blog on how you can recover from bad communications.
When crisis occurs at your business, use the media to your advantage and acknowledge the problem. Hiding from the truth will only delay the agony of the truth.
-Darren
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